Meet Ariele Rosch | Designer and Founder of Rosemary’s Textiles

We had the good fortune of connecting with Ariele Rosch and we’ve shared our conversation below.

Hi Ariele, we’d love to hear more about how you thought about starting your own business?
I started Rosemary’s two years ago after working as a designer and art director for 15 years. I had always wanted to build a business with design at its center, but I could not bring myself to create things if it meant contributing to the climate crisis we are experiencing. Truthfully, most everything we purchase ends up in a landfill, so it was a challenge to figure out how to sell items without causing harm.

While grappling with this conundrum, I realized that my family was using and loving the napkins I had made for our home. They replaced single-use items, and their designs and patterns brightened every meal.

What should our readers know about your business?
When creating products for Rosemary’s, I consider three distinct needs: ease of use, style, and environmental impact. I’ve learned that if I can check all three boxes, I’m onto something. If our goods make someone’s life more difficult, they won’t be used. Convenience and efficiency are required; as a mother, I deeply empathize with this. Additionally, style is important; as a designer, I believe that beauty is function; it enhances experiences, and making style attainable is very important to me.

And finally, all of that is for naught if that beautiful and helpful item is bad for the environment. We take care to think through each stage of a product’s life: creation, while it’s on a shelf, when it’s in a home, and when it’s discarded; and work to ensure that the impact at each point in the process is not detrimental to our earth.

Rosemary’s sells kitchen textiles like beautifully designed, everyday cloth napkins, cloth paper towel replacements that reduce your paper towel usage, oven mitts and pot holders and biodegradable sponges.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I live in Wimberley, Texas – a perfect Hill Country town that is an excellent weekend visit. My suggestions are:

Hike the trails and take a summer swim at Blue Hole Regional Park
Take the kids to Community Pizza for delicious food (with a playground!)
Shop local art on the Square
Grab a drink at Longleaf Craft Kitchen + Bar
Get breakfast at Durango’s
Don’t miss coffee from Sip on the Square
Stay at Creekhaven Inn

Who else deserves some credit and recognition?
Peter Rosch, my husband, deserves all the credit for Rosemary’s success. As an entrepreneur and founder, especially a self-funded business owner, you have to wear all the hats, accountant, head of sales, sourcing, designer, etc., and it’s lonely. Peter has been the cheerleader, sage, financial-strategy consultant and warm hug needed in all the times I needed him.

Website: rosemarys.co

Instagram: https://www.instagram.com/rosemarys_goods/

Facebook: https://www.facebook.com/rosemarysgoods