Meet Asisat Edu | Principal Interior Designer

We had the good fortune of connecting with Asisat Edu and we’ve shared our conversation below.

Hi Asisat, is there something you believe many others might not?
Making the decision to change careers ad pursue interior design, was a difficult one. Not only did I suffer from imposter syndrome, but was told by someone in the industry not to call myself an interior designer because of my lack of experience. After being told this, I began to internalize the seasoned designer’s comment. The following phrase repeatedly played over and over in my head “you are not an interior designer.” This almost shattered my dreams and could have potentially discouraged me from going on a journey that has played such a huge part in my life.

When one ventures into a world that is unfamiliar to them, there is a notion that you have to be an expert in order to be successful. It also doesn’t help when the advice given  perpetuates the doubts and fears that are constantly playing in your head. This can be detrimental. It not only belittles the person and shatters a dream, but sends a dangerous message. A message that doesn’t actually encourage patience but promotes the idea of getting rich/successful quick.

My advice is to take your time, affirm your greatness and to celebrate even the smallest wins. Tell yourself  “you are not an imposter, you are the real deal.”

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
DIH Designs is an interior design firm based in Washington, D.C. that gets satisfaction from catering to all of your home interior needs. With every project we work on, we are sure to fully understand who you are in order to effectively incorporate your style, personality and vision.

We pride ourselves in being attentive. It’s our motto: Understanding you to understand your design. This is what sets us apart from other interior design firms. We dedicate time to learning about our clients from the initial interaction to the very end of the final design. Which is why all of our designs differ from project to project. Where other designers stick to a common look, we challenge ourselves to create a look that is differentiated and specific to the individual.

Attentiveness is our greatest attribute, being detailed is in our DNA and innovation is our commitment.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?

The DMV (D.C., MD, and VA) is rooted in black culture, which means a lot to me. Although the history, the food, the arts and the people are changing in some areas due to gentrification, there are many pockets that embrace black culture. As an interior designer, it provides perspective and inspiration.

I love food! So, we would first go to Milk and Honey to grab breakfast. Anywhere that serves bomb waffles and chicken is a win for me. We would then visit the National Museum of African American History and Culture or simply walk the streets of where Georgia Avenue meets Florida Avenue. There,  we will enjoy the sounds of GoGo and the history brought by the students of my alma mater, Howard University.

We would end our day at a small intimate concert at the Kennedy Center.

The next day will be spent in Prince George’s County, where I was raised. Bus Boys and Poets would be the restaurant of choice for breakfast. The ambience alone will help to jump start the busy day. Our next stop would be the National Harbor where there are many shops and eateries to explore. We would pretty much spend the rest of our day there.

The following day would be spent in Baltimore. I know, it is not a part of the DMV, but there is so much to do in the busy, yet beautiful city. I don’t know if you can tell, but breakfast is my favorite meal of the day…lol. We would enjoy a lovely breakfast at Miss Shirley’s, and then head over to The National Great Blacks In Wax Museum to feed our brains with knowledge. I never leave Baltimore, without stopping to grab lunch at my favorite Senegalese restaurant, Nailah’s Kitchen.

We will end the eventful week, window home shopping in Virginia, because the homes are gorgeous. My favorite place to go in Virginia is Eddie V’s in Tyson’s Corner. After stuffing our faces with their immaculate truffle mac and cheese and shrimp, we will head to the mall to burn some calories while doing a little shopping.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?

This sounds cliche, but God has been the most significant throughout this process. I mean, whenever I was in doubt, HE gave me reassurance. Prayer and faith has gotten me to where I’m at right now, I’m grateful!

My family and friends are and have always been my cheerleaders! Changing professions is a hard concept to grasp, especially when you are the first in your circle to take such a leap. When I first decided to leave my full-time job (that was paying me really well) to pursue interior design, not everyone understood my decision, but they assumed the best and were hopeful. I think that is what I appreciate the most. Many things changed in the dynamics of my family, but my husband went along for the ride. We knew things would change financially and that there would be bumps along the road, but he believed in me and encouraged me to be great! My mom, aunt (may her soul rest in peace), sister, cousin and best friend have played a tremendous part in this process. Constantly offering their help and support. Some of them have even become a part of my team, taking on roles and responsibilities.

Website: www.dihdesigns.com

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Image Credits
@shotbybeast