Meet Davielle Jackson | CEO and Founder of Femi Secrets

We had the good fortune of connecting with Davielle Jackson and we’ve shared our conversation below.

Hi Davielle, is there something that you feel is most responsible for your success?
With Femi Secrets, I’ve created a space for the stigma, the taboo… to be removed pertaining to women having periods. Femi Secrets is a safe place, providing the safest and healthiest periods. Years from now, statistics will show how Femi Secrets has changed the face of feminine care!

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
The reason I started Femi Secrets is because one of my closest friends came to me and said she is suffering from Polycystic Ovary Syndrome (PCOS), which is a condition that creates heavy periods. She was resulting to using 1-2-3 at tampons at a time. I have a degree in biology and I was pre-med at the time, and this was absolutely unacceptable to me. A lot of women think that Toxic Shock Syndrome (TSS) is over, but women continue to die from it every year just losing from a tampon inside of their body. At Femi Secrets, our first priority is to make sure our customers are healthy, but we also want to give them the easiest periods every month. That’s why we developed The Pretty Panty. Not only is it chemical-free and FDA approved, but customers have reported having lighter periods, less cramps…. AND odor is a thing of the past. The panties fit all women any shape, size or age, provides all day coverage to feel comfortable and confident – and are 100% natural, sustainable and biodegradable. I thought it should be easy, I created an amazing product, that will help women for generations…why am I not a billionaire overnight!!? (LOL) This was my initial thought when I started the brand. Breaking the stigma and introducing women to a new product, outside of what they have been trained and hypnotized to use is extremely hard, but we are getting there. Sometimes when I wanted to give up, I would say “God, if this is not for me, show me a sign!” Big things would happen like me winning the 43 North Startup Competition. Boom! $500,000 grand! That’s 500,000 reason to keep going. At times, it would get really hard, especially being black, young and a woman of color – I did not fit the look. I was a lively, young woman, with beauty and joy, not a 40-year-old white man. People did not take me serious no matter how much my business was viable and sustainable. I had Patents, trademarks, million-dollar contracts with Walmart, but they still did not take me seriously. I had to keep faith that I served a purpose and God would provide my needs, and He did.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
If my friends were visiting from out of town and we wanted to go out to eat and drink, I would take them to some of my favorite restaurants in the city, including Kiss, Turkey Leg Hut, LA Crawfish, Taste Bar + Kitchen, Lucille’s, Soul Food Vegan, The Breakfast Klub in Midtown and The Waffle Bus. If we were feeling adventurous and wanted to do a Houston-only activity, I would take them either on a wine tour at ErmaRose Winery or visit the beautiful Houston Botanic Garden.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Shoutout to my mother, my sister Davenia and my brother-in-law Kyle! They have always supported me, believed in me and provided every need, big or small to get me where I am today. I am grateful for my mother and sister and my support system as a whole. So many people helped me along the way, but without my mother never putting any limitations on my thoughts and dreams, I would not be here. Anytime I said I was going to do something crazy, like moving to Atlanta with only a couple of dollars and not knowing anyone, she never told me not to. She always trusted my thought process. She gave me insight and suggestions but never tried to stop me out of fear of the unknown. My sister is basically the same thing to me. My father passed when we were younger, sending my mother into a great depression. My sister led me and gave me advice on what not to do in college. Although we had very little support, my sister got out of our small town and went to college on her own. She showed me how to get up and go, and to follow my dreams.

Website: https://femisecrets.com/

Instagram: https://www.instagram.com/femisecrets/

Linkedin: https://www.linkedin.com/company/femi-secrets/

Twitter: https://twitter.com/femisecrets?lang=en

Facebook: https://www.facebook.com/femisecrets/

Image Credits
Femi Secrets