We had the good fortune of connecting with Janine Cascio and we’ve shared our conversation below.

Hi Janine, what was your thought process behind starting your own business?
Starting my own business was a bold move, one rooted in a deep belief in myself and my abilities. I saw it as a bet on my own potential, fueled by self-confidence and an entrepreneurial spirit. I knew I had the capacity to create something truly unique and impactful.

In the banking industry, there’s often a dominant male culture that can be limiting, both in terms of opportunities for advancement and in fostering an inclusive work environment. I wanted to challenge this status quo and carve out my own path, one that embraced diversity, creativity, and open-mindedness.

By establishing my own business, I aimed to create a workplace culture that celebrated individuality and welcomed fresh perspectives. I wanted to build a team where everyone felt empowered to contribute their ideas and talents, regardless of gender or background. This commitment to inclusivity and innovation not only sets my business apart but also reflects my personal values and vision for a better, more equitable future.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Welcome to Simplending Financial, where simplicity meets lending excellence. Our suite of loan programs—SimpleFlip, SimpleBridge, SimpleBuild, and SimpleRent—are designed with one clear goal in mind: to simplify the borrowing process for real estate investors.

At Simplending Financial, we believe that obtaining financing for your real estate investments shouldn’t be complicated. That’s why we’ve streamlined our loan programs to make them straightforward and easy to understand. Whether you’re flipping properties, bridging the gap between transactions, building new developments, or investing in rental properties, we have a lending solution tailored to your needs.

Our mission is simple: to provide hassle-free financing solutions that empower investors to achieve their real estate goals. With our deep expertise in the industry, we guide our clients through every step of the lending process, ensuring a seamless journey from application to closing.

What sets us apart is our nationwide lending capability and our willingness to finance a wide range of business-purpose assets. Whether you’re investing in residential, commercial, or mixed-use properties, Simplending Financial is here to serve you, no matter where you are or what type of asset you’re investing in.

So why choose Simplending Financial? Because we believe in keeping things simple, transparent, and efficient—so you can focus on what matters most: growing your real estate portfolio and achieving financial success. Experience the ease of lending with Simplending Financial, where simplicity is our promise and excellence is our standard.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
We would go to slowpokes for a coffee, yoga at soul tribes, zantis for great italian food, and memorial park for a picnic in the park!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Having Mike Tedesco, the visionary behind Appraisal Nation, as my mentor has been an invaluable blessing in my entrepreneurial journey. With a track record as a serial entrepreneur, Mike brings a wealth of experience, wisdom, and insight to the table. His guidance has not only helped me navigate the challenges of starting and growing a business but has also shaped my mindset and vision for success.

Website: www.simplendingfinancial.com

Instagram: www.instagram.com/simplendingfinancial

Linkedin: https://www.linkedin.com/company/simplending-financial

Twitter: www.twitter.com/simplending

Facebook: www.facebook.com/simplendingfinancial

Nominate Someone: ShoutoutHTX is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.