We had the good fortune of connecting with Shelbie Stephens Yordy and we’ve shared our conversation below.

Hi Shelbie, why did you decide to pursue a creative path?
I’ve wanted to pursue a creative career since I was a kid. Although it’s taken different forms and shapes throughout the years, creativity has been the root of almost everything that I’ve done.

Let’s talk shop? Tell us more about your career, what can you share with our community?
As a brand photographer and creative partner, my approach towards any project is collaboration. Understanding the client’s unique personality and working with them to create visuals that truly reflect their vision.

I haven’t always been a brand photographer, though! I received my first camera as a graduation present, and I photographed anything and everything. A family member asked me to take pictures for them, and then a friend asked me after that, and that’s when I realized how much I loved collaborating with others to make their vision come to life.
Although as much as I love photography, it hasn’t always been my main focus. It’s always been a side business, something I pursued when I had the time. Trying to get it off the ground and make the time for it has been a struggle, but we are finally here!

Throughout the years, I’ve tried to photograph as many things as possible, but narrowing down my lane has been the best decision I’ve made in this business. Although I’ll still photograph a family member or friend if asked, I’ve really found my place in the brand & content space.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Houston and the surrounding areas are filled with so many fun and wonderful things!

However, I could have coffee for breakfast, lunch, and dinner.

My favorites are:
Honey’s Coffee and Biscuits
Third Gen
Good City Coffee
Paper Co. Coffee Bar
A 2nd Cup

Who else deserves some credit and recognition?
My husband is my biggest supporter. Always pushing me to go out and be bold. To fail spectacularly so that I can grow in areas that may have gone unnoticed.

Website: https://www.peachcreekmedia.com

Instagram: @peachcreekmedia

Image Credits
Photo Credits by Peach Creek Media

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