We had the good fortune of connecting with Yolanda Reed-James and we’ve shared our conversation below.

Hi Yolanda, we’d love to hear more about how you thought about starting your own business?
There was such a need for field services that just weren’t available for the different aspects of real estate. Also, you had to hire several different vendors just for one single transaction as opposed to when you hire us we are kind of like a one stop shop and we can help you with everything from the beginning to the end.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
In my opinion which sets us apart from everyone else is that we are very unique in the services that we provide. We provide customized and Taylor solutions to all real estate professionals that need services or a quick turnaround done in the field. I am very proud and excited to have met and grown to connect with so many people over the years that I’ve helped guide me and lead me to be able to have such a unique business but know what services are needed that I can provide. Getting where I was today was definitely not easy I started as a virtual real estate assistant and had an investor ask me for boots on the ground , which is basically he needed me to do something local to where I was because he was out of state. It was difficult sometimes to overcome challenges because people are not so understanding of what I do and trying to explain it to people and also representing so many people and so many different aspects you have to learn to be versatile and you have to be able to communicate clearly what it is that you’re trying to accomplish especially dealing with people that don’t know or have never heard of a real estate runner before. Along the way I’ve learned that as long as you are very transparent and open with people they are more likely to listen to what you have to say and also it doesn’t matter what aspect of real estate you’re in everybody is trying to do a service everybody is trying to grow and your net worth really is in your network . Always take care of your people always take care of the ones that you’re connecting with because you genuinely do get back what you give out. As far as specifically wanting to explain a certain aspect about my brand in my story it’s not really that complicated honestly. I was very passionate about real estate and I’ve always love being able to help something or someone. On top of those things I am a mother first my family comes before anything else and working as an assistant over the years and learning these different skills I decided to combine them into one stock and you skills that I already had doing something that I love but still being able to be available to take care of my family and have that flexibility. As a mother that means more than anything to me so if anything the company was really built for more than just to serve people in the real estate industry it was also formed so that I could continue to serve my family as a mother.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Hermann Park is definitely one of my favorite places in Houston because there’s so many different things to do and such a varied list of activities going on at all times! you have the zoo you have the park you have live shows you have the gardens you’ve paddleboats the list just keeps going and going.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would like to give some recognition to LaShay LaRue of cherished investments. I’ve known her for many years and she has always held me accountable and helped me develop and streamline my business as it has grown over the years. She is not only been a great partner in this industry but also an even better friend.

Website: diamondrunnerservices.com

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