We had the good fortune of connecting with Cassidy Doucette and we’ve shared our conversation below.

Hi Cassidy, we’d love to hear more about how you thought about starting your own business?
In all honesty, I never planned on this becoming a business. I started this as a hobby. I have the type of personality that obsessed over one specific aspect of something in my life. When I was engaged, it was planning my wedding. (Spoiler alert, I didn’t get married.) When I was pregnant, I was obsessed with the future. With names, with cribs and clothes and even looking into pre k schools. I was still in the first trimester when I miscarried. After my miscarriage I took up candle making as an outlet to help me cope. I started posting my candles on my socials and people wanted to buy them. It took off from there and now I find it hard to keep my best sellers on hand.

Let’s talk shop? Tell us more about your career, what can you share with our community?
Starting this business has been challenging to say the least. There’s lots of little things you never think of til you’re here trying to get your business off the ground. I’ve had so much support from friends, family and coworkers. I thought this would start off slow like most start ups, but I continuously sell of our candles. I’m having to make a new batch each week. For that I am extremely grateful. I try and make my candles some of the strongest in the industry. While big name companies use paraffin wax, which is derived from crude oil and is a non-renewable resource, our candles at Douscentte Co use only 100% soy wax. Soy is not only slower and cleaner burning, but is a renewable resource. All of our fragrances are clean burning as well and the entire brand is cruelty free. That was extremely important to me when creating my brand. I learned that some waxes aren’t safe for pets and children to breathe in. So I wanted to make sure my candles were safe burning around every loved one in my customer’s homes.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
First spot we’re going to eat at is Riel. Probably my hands down favorite restaurant in the city. I’m such a foodie. Everyone I know comes to me for food suggestions no matter the cuisine. I’d then take them to the museum district. I have a passion for art and history. From there we’d hit Hermann park. So many hidden gems within the park. Next day, we’re going to eat at Kata robata. The Sandos are to die for. If the half price book store in rice village were still open (RIP) we’d definitely go there. The best book store to ever exist. For brunch we’d go to shun on sunday. The Japanese pancakes with cocktails with boba in them would complete the culinary adventure.

Who else deserves some credit and recognition?
My Aunt, Laura Vallejo Young for gifting me my first candle making kit. My Mom, Nora Vallejo for always encouraging me and never letting me forget that I’m capable. My significant other, Jordan Prangner, for always and forever supporting me in whatever endeavor I’m exploring in life. And my best friend, Katelyn Baros for steering me in the direction of candle making. And for helping me in every single aspect of this business.

Instagram: @DouscentteCo

Image Credits
The professional portraits were taken by the extremely talented Joseph West.

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