Meet Danyale Owens | Brand owner & Designer

We had the good fortune of connecting with Danyale Owens and we’ve shared our conversation below.

Hi Danyale, do you have a favorite quote or affirmation?
Everyday I wake up I speak these words of life over myself that I learned from my childhood pastor, Dr. Ed Montgomery. He would always lead his sermons with these words of affirmations; “I am prosperous, I am healed, I am sound of mind, I am stable in my emotions, I’m becoming all I can possibly be. Today will change me, and a changed me will change my world. I will never be the same, I am STRONGER!”. This stuck with me throughout my life, and taught me that life is literally what you make it. Words are powerful, & your perception becomes your reality.

Let’s talk shop? Tell us more about your career, what can you share with our community?
I grew up different. Different deck of cards, different mindset, different style. I always expressed myself through fashion & music, & always stood out from the crowd. At 18 years old, the thought of having my own clothing brand came up. I didn’t want to limit myself to just clothes, so D Shop Enterprise was born in 2019 in hopes of building a legendary empire for myself and my family. Our TRUE journey began when I decided to rebrand, & make things official in 2022. As an emerging adult, life got real! I was in a car crash that totaled my vehicle, I lost my job, and eventually my mind. I had to make a way & keep my sanity, so I decided to invest my last into a heat press and vinyl machine and locked in with my passion. I walked & caught the bus everyday rain, sleet or heat to local wholesale stores to create pieces and perfect my craft while documenting my entire journey. Instead of viewing my situation as a loss, I used it as fuel that drives my hustle everyday. I quickly learned I had to adapt to my circumstances, this is how our slogan “Real Hustlers Make a Way” became. In less than a year, I went from walking on Harwin making custom orders locally, to making fully customized manufactured pieces overseas. We are in year 2 of officially being in business & we’ve been in our first local store, participated in community charity events and even been recognized in our first magazine; Voyage Houston. What sets D Shop apart the most is we strive to motivate, uplift, give back and bring confidence to your style while also providing a community full of people who are also on their individual journeys. We inspire many by encouraging others to share their story, and remind people that no matter who you are or where you are in life, Real Hustlers Make A Way.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I love a good time, and a good meal and Houston is the perfect place for both! We would start our day bright and early at Jupiters’ for a good brunch with a side of mimosas, site see some art in houston & get some good fashion content in, & then hit up my favorite Houston MC Keezy for a good night life experience in the city.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I am a 4th generational entrepreneur, & my biggest inspiration came from my Grandmother Dell Trahan, & Father Dornell Owens. Seeing their hard work and dedication to their business (T&K’s Mobile detailing and pressure washing inc.) as tribute to my deceased Mom & sister (Tammie & Kristina), made me feel like I could do anything I aspired to do. I’m forever grateful for the path that they paved for me, it has changed my life forever. Also, Big shoutout to my mentor Hollywood Shack & his Marketing University. I’ve been able to grow tremendously as a business owner in so many ways including networking, scaling my brand, expanding my marketing, and shifting my perspective & mindset on life and business! Lastly, there’s no D Shop without our community full of hustlers. A huge thank you to everybody who has shopped, given me words of encouragement, & supported me in any way!

Website: https://www.dshopenterprise.com

Instagram: https://www.instagram.com/dshopenterprise?igsh=d28xNmo0bzA0bjB6

Image Credits
Professional head shot & family portrait:
Charles Fayevin (IG: @_a_photo_by_faye)