If not giving up was always the right answer life would be so easy. History shows us that sometimes quitters prosper and sometimes they miss out. Knowing when to quit and when to keep going is one of the most difficult questions and so we asked folks we admire to tell us how they think through this question.

Xilene | Houston Rapper & Artist

Honestly speaking, I strongly go by what i say when i tell people to never give up. There is definitely a difference between quitting/giving up, and letting go. I think that people tend to underestimate their own power. If you have a dream, and something that you REALLY want, and have that need and passion, then there isn’t a point where it’s required that you give up. It could take a day, and it could take a year. It can take 5 years. There are days i tell myself i want to quit. But i have a desire that keeps me going, because i know what i want and what’s right for MYSELF even if nobody else believes in me. As stereotypical as it sounds, anything is possible. We never really know what tomorrow can bring, we can only assume and expect. Read more>>

Tamara Shaw Davis | Licensed Realtor/Business Owner

This is a great question! Honestly, since I don’t believe in giving up, I would rephrase it as “How to know whether to keep going or transition your business?” Every place you end up is an opportunity to keep going. That sometimes calls you to transition Instead of giving up when things don’t work out in your favor. The key is to use all experiences, good and bad, to evolve into to next level of who and what you want your brand to become. Read more>>

Asma Gowher | Dessert Designer

Giving up is not an option for me. This business, the motivation, the drive is there for my children. I started this journey to be a more present mom at home vs working in an office. My main inspiration is my son, Zaki. He was born with spina bifida and has issues with daily tasks. His ability to keep going and trying is my motivation to not give up. This business is my gift to him and his future. Read more>>