Meet Armourie | Entrepreneur & Media Connoisseur

We had the good fortune of connecting with Armourie and we’ve shared our conversation below.
Hi Armourie, what led you to pursuing a creative path professionally?
From a young age, I felt a deep connection to the creativity that flowed within me. As I watched my favorite shows on the old-school box TV, I often found myself daydreaming, sensing that there were untapped creative gems hidden deep within. There was always this quiet knowing that I was meant to express myself through my creativity and share the visions that stirred in my soul.
As I reflect on my journey as a creative, I am reminded of my own words: “As a creative, I am able to express myself in a myriad of ways that translates to treasure.” — Armourie. Creativity, by definition, is the ability to produce something original or imaginative, to create from one’s inner world. To me, these words resonate deeply, as they capture the essence of what I do naturally and effortlessly. When I create, I feel as though I am tapping into something much greater than myself—something divinely intentional.
I truly believe that God created me with a unique creative purpose. Growing up, I always gravitated toward creative expression in many forms, but it wasn’t until I began studying Mass Communications that I realized the full extent of my love for creation. My time in that field made me aware of how much I thrived in an environment where I could build, shape, and design, from branding and promotional content to producing visually compelling sets and environments. The sheer act of creating became a reflection of who I am at my core.
In addition to my personal creative journey, I’ve developed a profound passion for connecting with other like minded creatives as well. Just recently, I was presented with an amazing opportunity to join forces with key creatives, business leaders and game changers under an umbrella known as HiveMind Creative Agency. At Hivemind Creative Agency our mission is to transform strategic solutions. One of our core values is to truly embrace imagination and originality, while pushing the boundaries of what’s possible!
Creativity is not just about producing something aesthetically pleasing or functional—it’s about transforming ideas into tangible expressions of our inner truths. I am incredibly blessed to live this reality and to inspire others to do the same. Thank You God!
Alright, so let’s move onto what keeps you busy professionally?
What sets me apart from others is simply that I am unapologetically me. There is no carbon copy. God was very intentional in creating and molding me into the woman I am today, and I stand firmly in the unique purpose He has placed within me. I am most proud of the fact that I am not only walking in my purpose, but also providing avenues for others to do the same. There’s nothing more fulfilling than helping others discover and embrace their own calling.
The journey that led me to where I am today has truly been one for the books. From majoring in Mass Communications to dominating in the very field I once studied, I’ve learned invaluable lessons along the way. Embracing both the trials and triumphs, I’ve come to understand that every season has its purpose and reason. With God as my ultimate business partner, I’ve allowed Him to guide me through the ups and downs, trusting that each experience is a building block toward fulfilling my divine purpose.
One of the quotes that drives me is that “Inside of everyone, there’s a story waiting to be told.” These words by Don Wells deeply resonate with me, as I’ve always been passionate about peeling back the layers of individuals and uncovering the stories that lie within. It is such an honor to create spaces where people can share their voices and express their truths.
This brings me to something I am particularly excited about which is the relaunch of From The Script. This platform was designed to amplify the voices of writers, authors, poets, songwriters, and all kinds of scribes. It’s a space where creatives can share not just their work, but the deeper stories behind their creations. Whether you’re a seasoned writer or an aspiring storyteller, From The Script is for you. If you’re not already following, I invite you to subscribe and check out our latest episodes—there’s so much more to come!
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
If my best friend were visiting and I wanted to show them a great time, I’d definitely start by treating them to some of my new favorite spots to eat. First on the list would be Cabo Bob’s Burritos—their burritos are seriously a game changer, packed with flavor and the freshest ingredients. Then, I’d head over to Meeks Vegan Pizza for a delicious twist on pizza, even if you’re not vegan, it’s a must-try. Lastly, we’d stop by Cinnaholic for the ultimate dessert indulgence. Their cinnamon rolls are next-level, and trust me, words can’t do them justice—you have to try it to understand!
After that, I’d take them to explore some of the most pivotal spots in the city. There’s so much to experience, and I’d cater it to whatever vibe they’re in. Whether they’re looking for a chill hangout, an artsy neighborhood, or an exciting nightlife scene, I’d make sure we hit all the right places. It’s all about matching the mood and creating memories that will make their visit unforgettable!
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
First and foremost, I give all Glory to God and my Lord and Savior Yeshua HaMashiach. I truly believe that none of this would be possible without being in alignment with His will. God is the ultimate Visionary, and it is through His guidance that I’ve been able to pursue and fulfill my purpose. Every step of this journey has been a reflection of His grace, and I’m incredibly grateful for His continued presence in my life.
I would also like to take a moment to express my deepest gratitude to my amazing parents. From day one, they have been my rock—raising me with love, wisdom, and unwavering support. I wouldn’t be where I am today without their constant encouragement and belief in me. Honestly, I feel like I have the best parents in the world. I can’t thank them enough for their sacrifices and the foundation they’ve laid for me to grow and thrive.
Additionally, I’m profoundly grateful for my divine community—my family, close friends, and business partners. These incredible individuals have helped shape my perspective and taught me how to navigate the multifaceted industries I’m involved in. Their wisdom, support, and love have been invaluable, and I recognize that I am who I am because of the impact they’ve had on my life.
As I continue on this journey, I look forward to nurturing these close relationships and opening the door for even more supportive individuals that my Heavenly Father wishes to send my way. The beauty of this path is knowing that, with each step, I am surrounded by people who not only believe in me but also encourage me to keep striving, growing, and evolving.
Website: https://www.hivemindhtx.com
Instagram: armourie.official
Linkedin: https://www.linkedin.com/in/raquel-marie-sims/
Youtube: https://www.youtube.com/@armourie.official
Image Credits
Studio Peele
Quincy Clay
Brindon Reed