We had the good fortune of connecting with Elizabeth Humble and we’ve shared our conversation below.

Hi Elizabeth, can you walk us through the thought-process of starting your business?
I had just created my first collection when I graduated from Art School in 2010. I couldn’t imagine doing anything else other than keep going at that stage, so I just put one foot in front of the other and jumped in at the deep end. I had no idea how to run a business, so it was sink or swim. I was so passionate about making jewellery that I didn’t even see it as running a business. Now that I’m further down the line I realise I’ve learned a lot more about business from just being in it and problem solving along the way, but I now try to plan ahead too. That initial naivety made the first few years a totally rollercoaster, but it also made me really push myself which was invaluable.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I create Fine Jewellery that merges fine jewellery together with her unique modern sculptural aesthetic. I am an independent designer-maker, and so I personally make each piece in my studio in Dundee, Scotland. Each piece is handmade and I think this makes Fine Jewellery even more valuable. I’m continually working to perfect my craft, and get really excited at the start of each new collection when the cogs start turning and the sparks of new ideas fly! I tend to make in small batches so there’s always a limited number of each piece I’ll make, which I like to think makes them more desirable. When you purchase from and independent designer, you’re also directly supporting the continuation of that craft – that’s pretty cool! As consumers we are more conscious than ever right now of our impact on the world around us. I firmly believe in buying less but better. It’s a bit rad to say this when you have a business – but I really want my customers to truly love their jewellery and be able to treasure each piece forever, so I focus on quality in craftsmanship and design, and timeless beauty rather than how much I can produce. I’ve had a lot of amazing opportunities throughout my career so far. It was sometimes difficult to know what to say yes to and what to turn down, but it’s been easier as time has gone on. The best opportunities have been when I’ve been able to connect with customers and make my work accessible to them. In this past year it’s been challenging with covid and the restrictions that have come with that. But it’s also been a fantastic opportunity for the customers to connect directly with me online via social media, and so gaining more visibility over the coming year is my main focus – aside from making new work that is!

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Dundee is known as the sunniest city in Scotland, So firstly I’d tell them to bring sunglasses, but also a raincoat because it’s still Scotland at the end of the day and there’s always rain! Top on the list is a visit to Dundee Contemporary Arts, to check out their exhibitions and visit the shop where I sell my work. We’d catch an Indy movie in the DCA cinema then pop down to the V&A museum first to check out the latest exhibition. My husband and I are big coffee fans, so we would take them to all the top spots to sample their Flat Whites and rate them; The Bach, Pacamara, Blend, in Dundee, followed by a quick 30minute drive to Kinross to visit Unorthodox Roasters – our favourite, 5 stars! We’d have to jump over the river into Fife and visit St Andrews. There’s an amazing beach there where they filmed the Iconic Chariots of Fire Opening scene. The seafood is incredible there, so we’d go to ‘Haarbour’ for their contemporary twist on Fish and Chips, followed by Ice-Cream at Luvians, they do the most amazing Rhubarb Sorbet and I could eat it for breakfast! I grew up in Argyll in the West Coast of Scotland, so we’d have a mini break there so we could get our fill of REAL mountains, the scenery is so much grander and wilder than the East Coast, and is dotted with lots of Lochs and Glens that you must experience if you’re visiting Scotland, it’s therapy for me just spending time there. The people really make the place anywhere that you are, so we’d spend lots of time hanging out with friends in Dundee, eating and chilling together. There’s nothing better than friends around your own table with a few cocktails and tapas. My husband and I have been playing a lot of the game Jaipur and Chess during lockdown, so I would inevitably force them to play some games too.

Who else deserves some credit and recognition?
I don’t think I would have had so much belief in my work if it wasn’t for my family and friends supporting me. Every time I’ve wanted to quit, or felt stuck, they’ve always been so encouraging and spur me on to keep pushing myself, they are truly my biggest cheerleaders. Cully at Morphé Arts has been a great mentor to me also. Morphe Arts was setup to support graduate artists, and he’s always been there to encourage professional development as well as supporting my emotional and spiritual health as I pursue a career in the Arts.

Website: www.elizabethhumble.com

Instagram: @elizabethhumble

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