We had the good fortune of connecting with Esmeralda Garcia and we’ve shared our conversation below.
Hi Esmeralda, is there a quote or affirmation that’s meaningful to you?
“Nobody knows what they’re doing but they’re doing it anyway” – unknown
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Buttercream Houston specializes in customized macarons for the important events you decide to celebrate with family and friends! We originally started the business as a wedding cake bakery but evolved into a custom macaron business when I began cracking the code to macarons. Now, we are arguably the best macarons in Houston!
We’ve created a luxury brand, that luxury clients can trust. This took a lot of work. We had to pour into our branding, figure out who our client was and make something that looked as good as it tasted.
I’ve learned that growing is hard and building a business is hard. The hard work eventually pays off. The networking, the word of mouth, the free samples, the long nights, all reveal a passion for what you’re doing (or you wouldn’t be doing it).
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
There are so many cool spots in the city, but I think my favorite things to do are going for a walk at Herman Park to enjoy the views, get lunch at Champ Burger in Eado and then heading over to Moontower for a beer and craft hotdogs. (During baseball season, catch an Astros game!)
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I’ve met so many talented people on my path that deserve credit and recognition in my story. They’ve met me with kind words and wisdom for both my personal and business goals. However, the shoutout really goes to my fiance, Jared. He’s seen me struggle with failure, exhausted from working all night to ensure our product is perfect, yet he always knows how to encourage me and my vision in scaling Buttercream’s future. When I say I am where I am because of his love and support, I mean it!
Website: www.buttercreamhouston.com
Instagram: instagram.com/buttercreamhouston
Facebook: www.facebook.com/buttercreamhouston
Youtube: https://www.youtube.com/@buttercreamhouston
Other: tiktok.com/@buttercreamhtx
Image Credits
Jen Jetzer photography Brittany Emmanuel Photography Yucca Photo Jaclyn Nicole Photography