We had the good fortune of connecting with Indigo and we’ve shared our conversation below.
Hi Indigo, we’d love to hear more about how you thought about starting your own business?
My thought process behind starting Know Meaning, was to be able to create a safe haven for creators, and spiritualist to come together to create. Art is life, and life is spiritual whether we want to admit it or not. There are many people who accepts this concept, but they are not understood from others who may not understand this. I wanted to create a new social norm of booking artist and creators of all kinds, where their art brought a balance, of love and light. There are a lot of negativity within our media today, and I wanted to grow a community of a collective of individuals that was like minded. I host events that helped creators, and people in the community to come together to support local artist in the Houston area. This is also a great networking opportunity to connect with others with the same like mind set, and be able to create with other creators. I felt that Houston needed this, we need more uplifting creative individuals supporting one another. Know Meaning was able to provide that.
Alright, so let’s move onto what keeps you busy professionally?
I started off wanting to become a song writer, i would record songs in garage band and i would go back rewrite what i had just recoded. This was back in 2017, where the people who i surrounded myself were all artist and amateur artist like me at that. Thats when i decided to start Know Meaning, so that way we can all help each other out someway some how. When I host events, i set a vibe. Each performaning artist to vendor are selectively picked according to the theme of that particular event. So in a way i was a creative director, and a event planner. I am currently still overcoming challenges right now as we speak, i havent booked an event post pandemic, and its hard to get back started, but you just have to trust your vision and keep going and see where it takes you. The lessons ive learned along the way was and is to communicate better with the people on your team, and to create a legit strategic plan for the business. I want the world to know that Know Meaning, is the ultimate wellness brand through artistry, just be patient with us and i promise we wont disappoint.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would tell her to go to lost and founds, for vibes and good food. If she wanted to do a sunday fun day i would tell her to go to phil and dereks, Kamp, and Taste bar.
Who else deserves some credit and recognition?
I would like to shout out everyone who was ever apart of Know Meaning, thank you for seeing my vision and helping me start my organization! I want to thank everyone that is still supporting Know Meaning, and those who will eventually become part of the community !