Tell us about your brand’s social impact

We are so inspired by the businesses in our community because of how many of them are committed to helping to make the world better than it is today. Check out some great businesses below and how they are helping others.
I think many marketing and communications firms see themselves as valuable instruments for a client to achieve a specific objective, like sell more products or be seen in the community more favorably. I’ll tell you something that’s probably controversial in my industry. I don’t care about any of that. In fact, I see my clients as instruments to make people’s lives better and to tell better stories about communities of color who rarely have control of their own narrative. That’s all I care about. That’s why I’m in business. Because my professional life’s purpose is rooted in elevating lives, my clients are going to get the best possible thinking, ideas and innovation they can get out of an agency like ours, because I’m not concerned about whether they’ll like what we create for them. My only concern is if it’s right for the community, if it moves the needle in helping people advance their lives, beat structural racism, erase stereotypes through positive storytelling, improve the Black and Brown workplace experience, and claim the power that’s been taken and hidden from our communities for so long. Read more>>
Beyond Plastic aims to reduce and ultimately end the single-use plastic system that we live in. We believe in a world where long-term use alternatives to plastic products are more accessible, both to businesses and to individual consumers. We also believe in corporate social responsibility as a value, and donate a percentage of our profits to charities. Read more>>
I love to read and share my passion for reading with others. Reading teaches empathy, kindness, how others live, and just generally provides a glimpse into the lives of other people and what it is like to live in other places. So many books are being published, and I enjoy sharing and highlighting those that have stood out to me and are great reads. I like promoting new authors and authors whose books I always read. Read more>>