We’ve always believed that forming a strategy is impossible until your clear on what your values and principles are. Without values and principles to guide you, making decisions can seem impossibly difficult. Given how important setting values and principles is to decision making we asked folks we admire to tell us about the values or principles that matter most to them.

SADA Baltimore | Fashion Designer

Integrity is the value that I would say matters most to me. Integrity is holding a position which stands out above the rest. It is ensuring that the highest quality of care is given to any person, situation or thing. Read more>>

Brian Jaffe | Founder, CEO, and Game Master

Do Something: Trivia For a Cause is grounded on the idea that we can have a positive impact by creating space in the virtual world to build connection, have fun, and do something good for the world. We achieve this by creating a virtual space for people to connect through live, interactive, trivia events that support a variety of charitable causes. Every decision we make as an organization comes back to three core values: connection, impact, and joy. Read more>>

Fabi Payton | Teacher & Bridge Builder

I value honesty most of everything. I believe honesty sets a foundation for building relationships. When you are being authentic and honest with yourself it promotes openness with those around you which creates a trust that allows real open dialogue that can create meaningful change. Honesty is impactful and it much more complicated than just not telling lies. Read more>>