We had the good fortune of connecting with Adrian Jimenez and we’ve shared our conversation below.
Hi Adrian, is there something that you feel is most responsible for your success?
The most important factor behind my success is to never give up. Never lose the vision of your “why!” If your “why” is strong enough, then the “how” is irrelevant. I own my decisions, own who I am, and live without apology. In my mind – either you’re moving forward, or you’re standing still.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
I was completely new when I ventured into the credit card processing industry. I was not an expert in the business, but told myself this: “an expert was once a beginner.” There have been so many early mornings and late nights where I doubted myself being an entrepreneur. I would ask myself, “Am I going to be successful?” “How will I make it?” – Just the emotional rollercoaster that came with self-doubt. The biggest motivator I have used in my professional career is failure. I asked myself, “What did I fail at today?” “How could I have made today better?” If I am not trying, then I am failing. One of the biggest advantages I had was that many who enter the merchant services industry will quit during the journey, and that was my advantage. The challenges were not easy to overcome. It was very difficult because I didn’t know how to talk to business owners; what to say and how to say it with confidence. I knew that my biggest strengths were my experience in sales, I am a very approachable person and I went full force into what I knew. Next was, “how was I going to build my network?” That light bulb switched on and I found myself going back to the salon I’d worked at to make the owner my first client. The owner was always willing to answer my questions and help me in my new business endeavor. He had given me a great piece of advice, “If you try to get everyone, then you will get no one.” The lesson I’ve learned is to listen to your prospective clients. Understanding their business’ needs, because each business is unique. Take notes, build a rapport, make an effort to care, remain consistent. The devil is in the details. Building Key Payment Solution was not an easy task and I had to earn my credibility and the trust of my new and existing clients while providing “respect, trust, and low rates.” Building my presence in the industry, defining my target market and then, go after it. I have built K.E.Y around what it stands for, “Knowledge Empowers You,” and educate my clients by staying in-the-know about the credit card processing industry and how it is evolving consistently.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would take my best friend to the Windy City, Chicago, IL. The itinerary will be to show them all that Chicago has to offer, from music to food to landmarks that make the city so great! First off, I would take my best friend to Giordano’s Pizza to try their famous deep-dish pizza. Next, we would go to Portillo’s, Millennium Park, Navy Pier, Museums, 360 Chicago Observation deck, Wrigley Field, The Magnificent Mile, Chicago Riverwalk, Garfield Park Conservatory, Buckingham Fountain, Skydeck Chicago – Willis Tower, and the list goes on and on! Growing up in Chicago gave me the opportunity to explore and get to know the city for what it truly is, and not just the tourist version.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My parents have been very supportive during my journey and the success of my entrepreneurship.