We had the good fortune of connecting with Cesar Giovani and we’ve shared our conversation below.
Hi Cesar, what is the most important factor behind your success?
I think it is really important to have a connection with those you work with. A lot of the clients I have are either people I already know or they were referred to me by some one I worked with before. These relationships are built when I are working with the client, they are along for the ride. It is taking their ideas and bringing them to life. It may sound fun but at times it can be proven to be a challenge, So relationships is one of the key factors to being a freelance designer.
Let’s talk shop? Tell us more about your career, what can you share with our community?
Well when it comes to my art, I have explored a lot of different styles. I love it all, from a poster with type to something minimal and sleek. I try to bring that into my art work. When people come to me they already know what they are getting into. It kind of just sort of happened, no one every goes into these things thinking ” I want to be seen like this”, at least I didn’t. I try to continue switching things up and keeping it fresh. So I like to keep them guessing.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Well for those that know me, know Poison Girl is one my favorite spots to grab a drink. But outside of that anything is up for grabs. I do love creative places, like the Menil collection, I am yet to visit but planning to visit the Color Factory. Maybe after covid 19 fades away I can explore a bit more myself.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I would really like to shout out Pen Morrison. She was my professor in college and was super supportive when I started really focusing in on my career. She is of course also a graphic designer. I learned a lot from her, from how to use proper type to just composition. If it wasn’t for her I wouldn’t have the knowledge I have now.