We had the good fortune of connecting with Edward Josey and we’ve shared our conversation below.
Hi Edward, we’d love to hear about how you approach risk and risk-taking
I believe Risk Taking is something that happens the day you are born. You don’t know it yet because you are being cared for by your parents. When you really think about it, taking your first steps, holding your bottle on your own, trying to get out of the crib… all risk.
I had a lemonade stand at 7yrs old. I was excited to make the lemonade with my mom, but I honestly never knew if people were going to stop and buy it.
When you are out of your comfort zone, the unknown, that’s risk. The unknown is always risk. If you look at successful people like, Taraji P Henson who went to California with only $400.00 or Tyler Perry who was homeless, and they both made it. The common denominator is belief in self. I just really believe you have to take risks if you don’t want to always have a 9 to 5 job.
You do not know what you are capable of doing if you are to shy so you really have to step outside of your comfort zone and try.
I’m not afraid to try the alternative, unfortunately, is having a life of unfulfilled “wish I could” and shattered dreams.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
The company that I run is Luxurious Yard Sign LYS.
It is a yard card business. We are located in
the greater Houston
What I am most proud of is
making people have
I love when I am able to put a smile on people’s face. These signs are gifted to love ones and it is always an unexpected joy.
The reason why I am where I am today is because of the earlier risks I took in life. The lemonade stand, the rubber band bracelet business, and babysitting jobs. I look at each one of those as showing me how to interact with people, how to run a business, how to correct issues. I have great people to lean on and ask questions too, My Mother who is a successful entrepreneur, my Aunt Elizabeth who is a very knowledgeable resource, and my cousin Jalen. I also read a lot of business books and research with educational YouTube channels. Rich Dad Poor Dad was the first business related book I read at 15yrs old.
It’s not easy. So many other Yard companies are in Houston and what separates my business from theirs is the time and attention I give to each Yard request, the design and how I lay it out, the actual quality of the signs and the fact that I’m still considered a teen. I started this business at 16yrs old. Most of the Yard card businesses are adults.
The lessons I’ve learned is never give up. You may have to go back to the drawing board and start over, but if you believe in something, don’t give up. When I started the company I had a limited amount of money, a snap budget. The staking post that were bought snapped and broke on my first job. I didn’t hasn’t the money to buy more. I asked for help. My Mother came up with the idea to just break all the posts and use them as singles until I made enough money to buy more. I booked more jobs and the customers wanted colors I did not have. I had 3 weeks to figure it out. I booked the job, picked up 5 baby sitting jobs to raise money. I sold some of my items on Poshmark and Mercari to raise money. Then I called my Aunt to see if she would invest. I had to present her with a business plan, goals and expectations. She believed in me and invested to give me 4 complete sets in different colors. All of these efforts have helped me push forward and grow.
I want the world to know that just because you are not an adult. Just because you don’t have a lot of money to get started on building a business. Careful planning, openings your mouth to simply ask and hard work can help you achieve your goals. So I’m asking Houston to support this Teen business, gift someone you love and care about. If you book your next Yard Sign with Luxurious Yard Sign and say you saw me in Voyager Houston, I will give you 10% off.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
We were just in the pandemic, so I have limited a lot of activities and adjusted to a new normal.
Day 1 – We would catch up and talk over pizza at Frank’s Pizza on Travis Street. We would then drive around and do some light sightseeing in the River Oaks District. We would close out the day with dinner at Vic and Anthony’s Steakhouse.
Day 2 – We would go to spend the day at Kemah Boardwalk to visit the navy shops and eat there.
Day 3 – We would go to visit NASA, I have always enjoyed my visits there. My Great Grandfather worked there from 1967 to 1973. We would find an interesting seafood restaurant to have dinner.
Day 4 – We would visit the Museum District. Lots to see and take in. Because I’m spontaneous we would just look for interesting restaurants around the area to discover for lunch and dinner.
Day 5 – If my guest came in the winter, we would definitely ice skate at George R Brown. That’s a favorite activity of mine. We would get a cupcake from the Sprinkles vending machine and end the trip meal at Ruth Chris Steakhouse.
When we are in and not sightseeing, we would watch some good movies or talk about future life goals.
Who else deserves some credit and recognition?
Aundrea Allen My Mother Elizabeth Allen My Aunt
LaKiesha Citizen My Nanny RIP
The 48 Laws of Power Book
The Rich Dad Poor Dad Book
Luxurious Yard Signs
Facebook: Blake Jo
Other: Tik Tok Luxurious_Yard_Sign
All of the yard sign are credit by Edward Josey The Maserati photo go to Jalen