We had the good fortune of connecting with Melissa Troncoso and we’ve shared our conversation below.

Hi Melissa, we’d love to hear more about how you thought about starting your own business?
I always knew that I wanted to be an entrepreneur. I knew that I wanted to own something and have control over my time and talent but was not quite sure what. I did not think of owning my own baking business until a fellow church colleague suggested I rent a space during our women’s conference and sell some of my cupcakes. After realizing that people enjoyed my baked goods, I decided to take my hobby to the next level and created A Sweet Affair. I also believe my business background and accounting degree have helped me tremendously in understanding how to start and run a business. I love being creative and helping people celebrate special moments through my edible art.

Alright, so let’s move onto what keeps you busy professionally?
A Sweet Affair is a custom cake and sweet confections company that also offers event planning services. Each cake, confection, and event is planned and made from the heart. I aim to produce an innovative and artist product that exceeds my customers’ expectation. Special attention to detail and flavor is what I believe sets A Sweet Affair apart. All my sweet creations are made from scratch using only the finest quality ingredients and materials to ensure the best possible taste and appearance. I am most proud to be a Sugar Angel for Icing Smiles, a nonprofit organization that provides custom celebration cakes and other treats to families impacted by the critical illness of a child. Time management and work/life balance has been the biggest struggle. I work a 9-5 job as an accountant, I’m a grad student pursuing my master’s in accountancy, plus I run my business from home after hours and on the weekends. Juggling home life, work life, and being a full-time student all while running a business has been extremely challenging. Being amid the COVID-19 pandemic, I have had several people that have postponed or canceled their events, so I have experienced a different type of challenge this year. I am grateful that I have another source of income that is considered “essential” to fall back on during these uncertain times. I am confident that my baking business will bounce back and be stronger than ever since people always have something to celebrate!

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I am not a native Houstonian so there are many places that I have yet to explore. Since moving to the Cinco Ranch/Katy area, my family and I enjoy visiting LaCenterra. There are so many great places to shop and get something delicious to eat or drink. They also have scheduled activities at Central Green where you can watch movies or listen to some great local bands. We also enjoy visiting Willow Fork Park which is across the street from LaCenterra. The park is always clean, and it is so beautiful. There is a great trail for walking or biking, a playground, and a pond. Plus you get to see some amazing birds!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My shoutout is dedicated to my husband Freddy, our son Adrian, my parents, siblings, family, and friends who have always loved, supported, and encouraged me. I would also like to shoutout my teachers and professors that have mentored and inspired me in so many ways. Last year, I was able to accomplish one of my dreams and graduated with my accounting degree from the University of Houston-Victoria making me a first-generation college grad. I have been blessed with some amazing people that have always motivated and pushed me to achieve my dreams.

Instagram: https://instagram.com/a_sweetaffairllc?igshid=101p9zu31oqgv
Facebook: https://m.facebook.com/ASweetAffairLLC
Other: Email: sweet.affair@ymail.com

Image Credits
Melissa Troncoso