We had the good fortune of connecting with Beth Sheridan and we’ve shared our conversation below.
Hi Beth, is there something you can share with us that those outside of the industry might not be aware of?
Many outsiders may not be aware of the hidden costs embedded in running a photography business. Beyond the camera gear and editing software, expenses like marketing, insurance, and continuous professional development significantly impact a photographer’s bottom line. Investing in quality equipment is just the tip of the iceberg; sustainable success demands a keen financial understanding and strategic planning to navigate the often underestimated business side of photography.
Moreover, maintaining a robust online presence and investing in marketing strategies to reach potential clients incur ongoing expenses that contribute to the sustainability of a photography business. Professional development is another essential aspect often overlooked; staying abreast of industry trends, attending workshops, and updating skills are continuous investments. Additionally, overhead costs, such as studio space and utility bills, further underscore the financial intricacies photographers navigate. Despite the hidden financial challenges, these investments are crucial for delivering high-quality services and ensuring the long-term success of a photography enterprise.
What should our readers know about your business?
At the heart of Beth Sheridan Photography lies a commitment to capturing the essence of life’s precious moments. What truly sets me apart is my dedication to ‘Difference Through Love.’ Every photograph is a canvas where I paint the genuine emotions, the laughter, and the unique connections that define families and pets. My approach extends beyond traditional photography – it’s about creating an experience that resonates with the heartbeat of your story.
What I’m most proud of is my ability to provide a truly personalized experience. Each session is meticulously crafted, ensuring that the final images reflect the authentic spirit of the individuals or pets being photographed. I go beyond the surface, diving into the details that make each family or pet unique, creating portraits that are not just pictures but a visual narrative of their journey.
The journey to where we are today has been marked by challenges and triumphs. Adapting to the dynamic nature of the photography industry demanded resilience and a commitment to continuous improvement. Embracing technological advancements, staying updated on industry trends, and learning from every experience have been crucial to my growth.
Lessons learned along the way emphasize the power of genuine connection. Building relationships with clients goes beyond a business transaction – it’s about understanding their stories, values, and expectations. This personal touch has been the cornerstone of my success, fostering trust and loyalty.
In essence, Beth Sheridan Photography is a celebration of life, love, and the unique narratives that unfold in every family and with every pet. It’s not just about the art of photography; it’s about creating timeless memories that resonate with authenticity and emotion. My story is one of passion, dedication, and a profound love for the art of visual storytelling, and I look forward to continuing this journey with my clients, creating cherished moments that last a lifetime.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Day 1 – Houston: Cultural Exploration
Begin the cultural exploration with breakfast at Common Bond Café & Bakery, setting the tone for a day filled with art and knowledge. A visit to the Museum District, including the Houston Museum of Natural Science, immerses you in fascinating exhibits. For lunch, indulge in local flavors at The Raven Grill, and spend the afternoon strolling through Hermann Park and the beautiful McGovern Centennial Gardens. As evening falls, head to the Theater District for a Broadway show at The Hobby Center. Conclude the day with a memorable dinner at Perry’s Steak House.
Day 2 – Houston: Outdoor Adventure
Embark on an outdoor adventure starting with a morning hike in Buffalo Bayou Park. Enjoy a midday break at the popular Blacksmith for coffee and a light lunch. The afternoon brings an exploration of the Space Center Houston for an out-of-this-world experience. Conclude the day with a dinner at Pappadeaux’s, offering a delightful taste of Gulf Coast cuisine.
Day 3 – Galveston: Island Getaway
Venture to Galveston, beginning your day with a leisurely walk along the historic Strand District. Lunch at Fisherman’s Wharf provides a taste of local seafood, followed by a visit to the Galveston Pleasure Pier for amusements and ocean views. We would walk the sea wall at sunset, and enjoy a Gulf seafood dinner at Gaido’s Seafood Restaurant.
Day 4 – Galveston: Beach Day
Relax on the beautiful beaches of Galveston as the morning unfolds. A casual lunch at Jimmy’s on the Pier keeps the beachy vibe alive. In the afternoon, explore Moody Gardens for a blend of education and entertainment. As the sun sets, embark on a sunset cruise for breathtaking views of the Gulf. Conclude the day with dinner at Stuttgarden Tavern Downtown for a laid-back experience.
Day 5 – Houston: Art and Entertainment
Dive into Houston’s art scene by visiting the Menil Collection in the morning. Enjoy lunch at Baby Barnaby’s Cafe before exploring the Houston Zoo in the afternoon. In the evening, catch a live performance at the White Oak Music Hall, followed by Tex-Mex delights at El Tiempo Cantina for dinner.
Day 6 – Houston: Shopping and Cuisine
Spend the morning shopping and strolling through The Galleria, Houston’s premier shopping destination. For lunch, relish Southern comfort food at The Breakfast Klub. The afternoon invites another visit to the Houston Zoo. As evening approaches, explore the diverse cuisines of the bustling Midtown district, followed by a culinary masterpiece at Brennan’s of Houston.
Day 7 – Farewell Brunch
Conclude the week-long adventure with a farewell brunch at Common Bond Café & Bakery. Reminisce about the unforgettable experiences, the cultural richness, and the diverse flavors that defined this exceptional trip through the dynamic landscapes of Houston and Galveston.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I want to dedicate my shoutout to the Professional Photographers of America (PPA). Their unwavering commitment to supporting and uplifting photographers has played a pivotal role in my journey. PPA provides invaluable resources, educational opportunities, and a supportive community that has empowered me to grow both as an artist and a business professional. The networking opportunities, educational events, and advocacy efforts by PPA have significantly contributed to my success. I am grateful for their dedication to advancing the photography industry and for being a constant source of inspiration and guidance throughout my career.
Website: https://www.bethsheridanphotography.com
Instagram: https://www.instagram.com/beth_sheridan_photography/
Linkedin: https://www.linkedin.com/company/beth-sheridan-photography/
Facebook: https://www.facebook.com/bethsheridanphoto
Yelp: https://www.yelp.com/biz/beth-sheridan-photography-texas-city-2
Image Credits
Photograph of me taken by my husband, business partner, and retired Coast Guard Captain, Chris Schaffer