We had the good fortune of connecting with Shannon Waiter and we’ve shared our conversation below.
Hi Shannon, can you walk us through the thought-process of starting your business?
I’ve always had a passion for cooking and baking and I thought why not make my hobby a business.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I started my career in communications before finding myself pursuing my passion for cooking. I ended up enrolling in The Culinary Institute LeNotre and applying to intern in the award winning kitchens of Oxheart and Noma in Copenhagen, Denmark. I am super proud to have been able to work with such talented Chefs in these kitchens. it was hard work, but I learned so much. I learned a lot of stuff the hard way but one thing I will never forget is to always work your hardest do everything right the first time. Someone told me “Do it the lazy way and do it right.” and that will always stick with me. After leaving the cooking world, I took my culinary knowledge and background in marketing, public relations, and social media experience to pursue the restaurant industry in a different capacity. While I was doing that, I started The Everyday Bakeshop in 2018 and started to pursue it more full time recently. I love eating cookies and I love making cookies and I just do it because it is something that I love.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I would take them to Kolache Shoppe to get a vanilla latte and small sausage and cheese kolaches. I would also take them to The French House to get a chicken salad sandwich on a baguette with French onion soup and a diet coke. Then, I would take them to Tony’s to have Austin’s tasting menu. I would also take them to Handies Duozo for handrolls because they are the best! We would probably be eating the whole time and would take my dog fennel on a walk.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would like to dedicate my shoutout to two people, my husband, Austin and my friend, Cayla Lynch! Austin and Cayla have worked so hard to help make The Everyday Bakeshop a success. In the beginning, Austin would come home from work at 10 o’clock at night and decorate cookies and cookie cakes. He constantly supports me and helps with everything I do. He sets up for the Farmers Market every weekend, organizes all my cookie cutters, and rolls out cookie dough during the busy holiday seasons. Without Cayla, The Everyday Bakeshop would not be where it is today! Cayla and I decorated our first cookies together and since then we have been working side by side to make it a success. Cayla works tirelessly and always has a great attitude. She always has new ideas and pushes me to be better!
Sara Abdualziz Photography