We had the good fortune of connecting with Isaac Macal and we’ve shared our conversation below.

Hi Isaac, let’s talk legacy – what do you want yours to be?

When I think of legacy I think of my children. There’s a lot of guys in the industry who have a badass back story and learned from their grandparents, uncles and fathers or a well known pitmaster. It would be cool to have had that type of mentor when it comes to smoking meats. I learned off trial and error and messed up a ton of briskets. So to see the excitement my children have for bbq and the process. I’d love to be able to teach them everything I know and create a legacy. Pass down my knowledge and continue that on to even my grandkids. That’s the big picture to me. To create generations of pitmasters and business owners.Have this brand carry over for years to come.

I want people to remember the love and joy that I put into what I do. It’s truly a passion and art that I put my everything in.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?

I own lacrudabrandbbq…. I started this business about 1 1/2 years ago. We started off just taking orders and catering for friends and family.Then grew into pop ups and restaurant collaborations. I currently collab with Manuel’s Mexican Restaurant and Bibos cafe. Hard work , dedication and consistency have helped us. With bbq there never is an easy path it’s usually long nights and early mornings and hard work followed by long nights early mornings and hard work. We love what we do though so it’s all worth it. We smoke all our meats low and slow with a mixture of mesquite and pecan.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?

We’d definitely have to hit some of my favorite breweries … ingenious , Buffalo bayou brew, 8th wonder

If it was baseball season we’d have to hit ninfas and a Astros game.

Obviously we have to go on a houston bbq tour…. THERES SO MANY in this area.

Truth ,blood bros, Harlem rd, pipers, Pinkerton etc… way too many to list

Who else deserves some credit and recognition?


My family


Everyone and anyone that has ever believed in me … bought some food from us. Shared a post , liked a pic or supported me in any kind of way.

Website: https://lacrudabrandbbq.square.site/

Instagram: Lacrudabrandbbq

Facebook: Facebook.com/lacrudabrandbbq

Image Credits
Lance kissam imagery

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