We had the good fortune of connecting with Jacqueline Davis and we’ve shared our conversation below.
Hi Jacqueline, we’d love for you to start things off by telling us something about your industry that we and others not in the industry might be unaware of?
A lot of people say, “I want to get my real estate license for fun, just for family and friends, or for summer time, etc….” I’ve heard it all. A lot of people assume real estate is easy, quick money and that because we are self-employed, we can do whatever we want. People also think they can do this seasonally. To be a successful realtor, people need to understand this career requires flexibility and patience. You have to be be willing to work evenings, weekends, and even holidays. Not just summers or whenever the time is right. To be successful, we have to sometimes miss birthday parties, baby showers, and important family events to make ourselves available for clients. If we aren’t able to be available and flexible, our businesses won’t thrive. People need to remember besides the expense of real estate education, there are annual and quarterly fees with HAR, other additional expenses in order to unlock doors and have listings, as well as marketing fees, monthly brokerage fees, and so much more. I went through almost $10,000 of my savings getting started, and it took me five months to close my first property, after cold calling every day, rejection after rejection. I took a financial hit at first, but I remained patient and faithful and it paid off! This career with a positive mindset, focus and flexibility.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
My business is constantly transforming, as my clientele is building and price points increasing; however, I cater to first time home buyers, as they have been over 70% of my business. I made sure to make this experience warm, exciting, and educational. I encourage clients to meet me in person, whether at my office or over coffee to decide if I’m the right fit or not, and I have a first time buyer presentation which breaks down each phase and what to expect. I also provide first time home buyer checklists and “maps” at consultations, open houses, and when I host first time home buyer seminars. Being as educational, direct, and warm is my goal. I have experienced challenges, such as meeting potential clients and realizing I wasn’t a right fit after not hearing from them. I’ve had to realize over time, I won’t be everyone’s cup of tea, and that’s OK!
One tool that sets me apart is my video marketing, as I was a broadcast journalism major graduate from Texas State University. Having these communication skills have made my listing videos as well as educational videos an additional resource to provide value to my clients.
When COVID19 first hit the world hard, I had time to rebrand myself. I created a new logo, with my slogan “Your House Professional.” I wanted to emphasize my love for Houston, while keeping my slogan direct, so I made sure to keep “HOU” in a different color. I was not born and raised in Houston, but fell in love with the city after graduating college and moving to the city. It has become my real home, and I want every client to feel the love for Houston when they find his or her new home. I love educating people on not just the different areas of Houston, but restaurants and parks to explore, etc.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Being from Indianapolis, I’ve had friends and family visit me often. This is exciting for me as I can show them my favorite spots! Houston is huge, so there are so many places to visit and explore in a little amount of time. I would want one day dedicated to downtown/ Midtown, as I lived near the Toyota Center for almost 4 years. I would start by taking friends to Discovery Green for a walk around the fountains and art, We can stop at Phoenicia’s to get a cup of coffee at their cafe before heading towards midtown on the bike trail from the city. Then I would suggest pizza at Gypsy Poet, my favorite pizza place in town, and then finishing the bike ride all the way to the museum district. I always suggest stopping in the art museum as well as walking around it, as it’s so beautiful. As I am a Heights resident currently, I would get my day started at my favorite spot, Savoir for brunch, as they have the best spiced pear cocktail and an amazing charcuterie board. If we’re in the mood for a margarita, then I would suggest stopping at Eight Row Flint, my favorite place to get a quick shrimp taco bite and margarita or ranch water. Exploring the historical 19th Street is crucial in the Heights, as there are so many amazing boutiques, antique shops, coffee shops, and ice cream shops. Having oysters at La Lucha that evening would be a must. Montrose deserves much attention as well. Having breakfast at my favorite place in Montrose, Brasil, and then getting a dessert at Common Bond, my favorite coffee shop in the city, Shopping in Montrose is crucial with all the thrift shops and boutiques. A stop at Present Company would be necessary for the fun cocktails and picture opportunities against the plant walls. Making our way west and exploring Memorial Park, possibly having a picnic would be next or stopping at the Galleria for some shopping. Buffalo Bayou is also my favorite park along with Memorial to have picnics and walk my dog, Lady.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My father deserves the most recognition for who I’ve become and for why I became a realtor. He saves historical buildings for a living, so my whole life, I was surrounded by beautiful, historical real estate. Touring properties and learning the history and seeing the different characteristics of homes was exciting to me. After not quite finding my passion in a couple of careers in my early twenties, I finally realized I wanted to go for my real estate license. It was frightening going from a guaranteed paycheck every two weeks, with health insurance coverage to being fully independent, but I stayed faithful and patient. My father implemented the importance of building relationships, never burning bridges, and having a hard work ethic. Being relationship driven versus transactionally driven is always key.
Besides being a full time realtor, I teach pilates at Method Pialtes a few times a week in the morning before getting my day started in the real estate world. Method has been so welcoming since I began training. Being a dancer basically my whole life, I’ve always been passionate about fitness, and this teaching opportunity came my way when I first got my real estate license. I needed a side hustle to keep me alive before closing my first transaction, and Method became more than a side hustle. Even though it allows me to still focus on my full time career, I’ve built more relationships with the fitness community in Houston which I am grateful for.