We had the good fortune of connecting with Jessica Lopez and we’ve shared our conversation below.
Hi Jessica, maybe we can start at the very start – the idea – how did you come up with the idea for your business?
Allura Boudoir was founded after overcoming my own insecurities as a woman. At that time, my 3rd child, Noelle, was just a couple of months old and I was struggling with my body image. I was photographing women’s beauty portraits and at the end of each session I would have my clients bring a piece of lingerie and get a couple of boudoir photos. In 2013, boudoir was not main stream and was a relatively new industry so there wasn’t a big demand for it, but it was always my favorite part of each session because that’s where I would see the magic happen. I could literally see from one photo to the next where my client’s confidence skyrocketed. After having a few boudoir images taken, the client that left my studio was not the same woman that walked in. She left with her head held high, radiating confidence, and feeling like a million bucks. That’s how I knew that I needed to drop all other niches that I was doing and focus solely on helping women heal their self-confidence through boudoir.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I’m a boudoir photographer that takes beautiful, tasteful, and intimate photos of women. Some photographers take pictures, I turn women into works of art. My focus isn’t on hiding the parts of my clients that they’re most insecure about, my focus is on helping women to see their beauty in those parts. I don’t just sell albums or wall art. I help women learn to love themselves deeper than they ever have before.
I’m most proud of how far that I’ve come. Growing up in the projects of North Side Houston, I never expected to be running one of the best boudoir studios in the country and making six figures a year. Everyone told me that I would never be able to work full time as a photographer and I made it happen.
It was a long road to get to this point, but one that I’m so very grateful for. It took many years of not valuing myself and barely breaking even. It wasn’t until I found a mentor that helped guide my business to be profitable that everything turned around. It’s so important to surround yourself with other people who are doing what you’re doing and being successful at it and only listen to advice from being that are making big things happen.
If I want the world to know anything about my brand and my story, it’s that this job is more than a passion for me. It’s like a calling. I’ve been given this gift of helping women heal through boudoir and every fiber of my being believes that every woman is beautiful and that I am the one who can help them find it.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I love to visit Kemah Boardwalk and have fun riding the rides. I also love nerdy things like visiting NASA or the Museum of Natural Science. Seeing the bats in Houston from the Bat Bridge is also something we’d do. For nightlife fun, I love going to Present Company for a few drinks and good food. Another favorite food spot is Hungry Farmer’s off of I-45. It’s famous for their giant baked potatoes.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Alex Loveland is my mentor who has helped guide my business to where it is today. She has helped me work through so many financial blocks and take my business from struggling to a thriving 6 figure photography business that has allowed my husband to retire. She taught me how to get new clients, how to value and price myself, how to manage my social media presence and so much more! I wouldn’t be where I’m at today if it wasn’t for all of the knowledge that she’s shared.
Hair and Makeup: Katy Mobile Studio Blown by Oliv Ares Haus of Glam