We had the good fortune of connecting with Loretta Rodman and we’ve shared our conversation below.
Hi Loretta, any advice for those thinking about whether to keep going or to give up?
A business is a lot like a relationship. You have to put in the work, communicate, strategize, plan and organize; you have to view and weigh out all your options before you throw in the towel. It definitely is not easy and there will be times that you will want to give up. You have to work at it everyday. If you stop doing the work, then your business comes to a halt as well. It is important to keep focus and remember the reason why you decided to take a chance on yourself and your business. If you need assistance, don’t be afraid to ask! Find a Mentor or connect with local small business owners in your area; take advantage of free resources and information that is available to you. If you never try, you’ll never know.
A dream is just a dream, but if you have a passion for it, it will take you further. (Even in those times, you want to pull your hair out.) 😉
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
Growing up in a Mexican-American household, I was taught to always help my Mom or Grandmother in the kitchen and I guess you can say that’s kind of how it all started. It went from washing dishes, to flipping tortillas on the comal, to making cookies. Always baking for family and close friends, they would always compliment my creations by saying, “Your desserts are really good! You should open a bakery!” Years passed and that idea kind of went to the back of my mind, but I knew that I wanted something more than just working a 9 to 5. I wanted to have something to call my own; something that I created with my own two hands.
A Little Touch Of Sugar (ALTOS), started in 2016, and at the present time, were located in Stafford, TX. I specialize in made to order buttercream cakes, cupcakes, cookies and other desserts. Being a soloprenuer, you will always face challenges. You have to work much harder and constantly think outside the box. There is a lot of trial and error and with that, comes it’s successes. In 2018, I entered my first cake competition at, That Takes The Cake Show in Round Rock, TX, and placed Silver. I’ve had my work shown on different business platforms such as Pirouline, Cake Boards Avare, Lone Star Foam, Icing Images & IAMBaker.
By being a Self-taught baker, I’ve learned that the more you practice your craft, the better you become. You eventually grow tough skin and not take anything personal. You’ll get a lot of “No’s”, before the right “YES”, comes along and it’s worth it.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
One of my favorite sandwich shops is right here in Stafford. Vietwich has the best Tofu Enoki Bahn Mi sandwiches, hands down and their Hibiscus Lychee tea is so refreshing.
Another great must try, is Los Valdés in the House, a food truck located in Stafford that serves some of the best street tacos.
There is so much to do here in Houston. About 25 minutes away from here, you have the Houston Museum district. You can visit the Contemporary Arts Museum or the Color Art Factory located off of Kirby Dr. If you’re not into exhibits, we have so many beautiful parks and local farmers markets that you can choose from all throughout the area to go for a nice walk or do a little shopping.
Who else deserves some credit and recognition?
I would like to give a shout out to my Husband, Karl. He has been my greatest supporter from the very beginning. He has always encouraged me to do my very best and has pushed me to Never Give Up!
When I attended my very first Cake Show in Round Rock back in 2017, I took part in the 2nd Annual Cake Bar Show, which was hosted by Kassy Jimenez, of Cakes & Crafts by Kass of Hutto, TX and Joyce Marcellus, of Toxic Sweet Shop of California. It was an event for Cake Artists from all different levels of experience, to come together and fellowship and have a good time. I continued to keep in contact with Kassy and as months passed, she had a few classes that opened up in her area. My husband and I took the drive from Houston to Round Rock to learn these different techniques from her and it was the best thing I could have ever done. I’ve always been so grateful and appreciative of Kassy because she has always been there to help, even to this day.
I would like to Thank God for all the many blessings and opportunities He has given me. I am so grateful to use my talents to make a small impact on people’s lives.
Linkedin: A Little Touch Of Sugar