We had the good fortune of connecting with Asad “Asaeda” Badat and we’ve shared our conversation below.

Hi Asaeda, is your business focused on helping the community? If so, how?
My photography and marketing business helps mobilize entrepreneurs’ dreams of making their business a reality. It provides them with professional images and strategies to gain visibility and communicate their message to their ideal audience.

In the past, I managed the social media content and strategy for Pop Up Shop Galleria, which is a collection of artists, makers, and entrepreneurs based in the Houston Galleria Mall. My copywriting and product photography helped increase its brand visibility, customer base, and vendor recruitment.

I recently photographed the debut collection of eyelashes, accessories, and packaging for JMGlam Cosmetics, a Houston-based beauty brand that launched online. The crisp images made for a seamless online shopping experience.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Please tell us more about your business.
I offer professional photography and marketing tailored to bringing my clients’ vision to life.

I take pride in event, portrait, and product photography. With event coverage, I can capture memories made at their next big (socially-distanced) occasion or party. With portrait sessions, I help them celebrate life’s milestones that they’ll remember for years to come. With product photos, I captivate their audience with creative imagery from the smallest eyelashes to the longest gowns and beyond.

I also work with business owners to develop marketing plans for their brand. These include strategies and timelines to promote their products or programs, and social media and website copywriting and presentation.

We’d love to hear what sets you apart from others, what you are most proud of or excited about?
I’m most excited about working with new entrepreneurs wanting to launch a product line and experienced entrepreneurs wishing to strengthen their brand through photography and marketing. It’s always a pleasure to brainstorm ideas, transform them into creative images and strategies, and be part of someone’s success story.

How did you get to where you are today business-wise?
My experience, education, and the generous people I’ve met have helped me get to where I am. I have freelanced for many Houstonians since 2011, and acquiring a BFA in Photography – Digital Media from the University of Houston’s School of Art opened my mind to what is possible with photography.

My background in retail management helped me design a practical and rewarding experience for my clients. In recent years, working in marketing and social media management has given me valuable insight into communicating the right message to the right audience. My family, friends, and colleagues have helped me find opportunities to sharpen my skills and collaborate with new people throughout my career.

Was it easy? If not, how did you overcome the challenges?
Freelancing while working a full-time job is a balancing act. Dedicating time to my business (e.g., an hour a day or weekends) has helped me create a feasible schedule, even if it’s always changing. Since taking clients means more than making and retouching photos, running a business includes accounting, educating and marketing myself, researching, updating my online portfolio, and improving my workflows—so there are times I get carried away working into the night.

What are the lessons you’ve learned along the way?
When working on accomplishing a dream that may seem to take long, it’s crucial to remember that every step brings you closer to your goal. Regarding business, I’ve learned to adapt quickly to changes, listen to what clients are responding to, and apply feedback to ensure my long-term success.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
My best friend and I are crazy about art, nature, and food. Here’s how I’d plan a week-long trip:

Monday: Houston Museum of Natural Science, McGovern Centennial Gardens, Chapultepec Lupita

Tuesday: Kiran’s, Levy Park, Honey Art Cafe

Wednesday: Houston Center for Photography, Fukuoka Sushi Grill

Thursday: The Menil Collection, Lúa Viet Kitchen, Velvet Taco (for dessert)

Friday: Museum of Fine Arts, Houston, Oceannaire Seafood Room, Houston Galleria Mall

Saturday: Bloom & Bee, Bouchée Patisserie, River Oaks Shopping Center

Sunday: 85°C Bakery, Lost/Oyster Creek Park, Aga’s Indian & Pakistani Restaurant

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I dedicate this shoutout to my family and friends, whose wisdom and support have guided and influenced me throughout my life. I wouldn’t be who and where I am without them.

Website: asadbadat.com/photography
Instagram: instagram.com/asadbadat.photo
Linkedin: linkedin.com/in/asad-badat
Facebook: facebook.com/asadbadat.photo

Image Credits
Allyson Huntsman

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