We had the good fortune of connecting with Desanti Carden and we’ve shared our conversation below.
Hi Desanti, Let’s talk about principles and values – what matters to you most?
The most important value to me is integrity. Acting according to your morals and truth regardless of the situation. Doing what I know is right and healthy without needing validation.
What should our readers know about your business?
My business, Tough Luck Media, involves the production of digital media through creating and marketing brands on social media.
What sets me apart from others is that I have taken the time to learn skill sets in every department of my industry and business operation styles and can now orchestrate and delegate with knowledge in what is best for Tough Luck Media.
I am most proud of my resilience and perseverance through this entrepreneurial journey. Being self-employed and evolving from a freelancer to a business owner requires grit and all of the lessons that come with it have built who I am today.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
As soon as I pick my friend from the airport we’re driving through Clutch City Coffee to pick up oatmilk latte’s! One of Houston’s only local coffee shop drive through!!
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Thank you to the creators that share their learning experiences as they are, for being vulnerable in order to educate and inspire other creators.
Other: Vlog Youtube Channel: https://www.youtube.com/c/desanticarden