We had the good fortune of connecting with Kresheera Helaire and we’ve shared our conversation below.
Hi Kresheera, can you walk us through the thought-process of starting your business?
I decided to start my own business shortly after coming to the realization that my paternal grandmother (who raised me with the help of my grandfather) was battling dementia. The woman who helped to shape my outlook on just about everything was suddenly changing before my eyes. This constant fear of running out of time ignited something powerful within me. I wanted nothing more than to invest in myself and the talent that my grandparents’ support helped me to discover in the first place. I thought if she remembered nothing else, she’d know that all of their love and sacrifices made me a resilient fighter. I was determined to make a name for myself so the world could see and know THEM through ME.
Alright, so let’s move onto what keeps you busy professionally?
My biological father was a failed musician so a career in music was not up for discussion in my household. My best bet was to overcome my fear of not being good enough and create my own way. I already knew I wanted to further my education and I did just that. During my time in college, I strengthened my skills in writing, photography and video editing. By doing this, I was hoping to gain more knowledge about the other things I enjoyed, monetize them and ultimately forge a path into the entertainment industry.
Be that as it may, reality hit within a few months of me graduating. It seemed that the job market was a complete joke and the dream was definitely deferred. The years passed by as I went on to make mistakes that added to my ever-growing pile of debt. Between the past-due credit card bills, subconsciously slipping into the role of a caregiver for my grandparents and the chaotic demands of remote work during my first pandemic- I have no clue where I found the energy to release a debut single and open a photography studio…but I’m so proud that I did.
I am currently working on building clientele, marketing and exposure for my brand, Erialeh Entertainment (also DBA The Erialeh Experience). I have also started to write and record an upcoming EP. Of course, it can be stressful when attempting to maintain a 9-5, a business and a social life; but I choose to persevere. I know now that therapy can do wonders to sustain a healthy mind as long as you apply what you’ve learned. It certainly helped me with my overall perspective on life. I owe it to my grandparents and myself to be everything I set out to be. I want the world to be inspired by my story and the legacy I leave behind.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
My relatives are my friends so it’s a whole party when we get together. Meeting up to eat, drink and be merry is always on the itinerary. If I were in charge of the festivities, we’d start on a Friday night with drinks and crawfish at Hank’s Famous Cajun Crawfish or BB’s Tex-Orleans. Then we’d make our way to Amahle Bar & Lounge to dance until our feet started to hurt, Uber home if needed and knock out. When Saturday afternoon arrived, we would grab brunch at Trez Art and Wine Bar. Walking off our food at The Woodlands Mall would be the next stop. Right after, we could refill at Lost & Found before trying our luck with Bar 5015. Finally, Sunday would have to be the recovery and reset day in preparation for the next weekend lol.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My loving grandparents: Billy & Shirley Strahan. I owe them my life, my eternal gratitude and my unwavering love.
Ⓒ The Erialeh Experience