We had the good fortune of connecting with Sherrah Chester and we’ve shared our conversation below.
Hi Sherrah, we’d love to hear more about how you thought about starting your own business?
I wanted to do what I was passionate about. I worked in the corporate world of Human Resources for over 14 years. I was either the “token” or the youngest no matter where I worked and no one took me seriously. I got into the hair industry on accident, but once I got in there was no turning back. It was seeing the smile on my clients face because they had never had a style that was tension free and lightweight. They hadn’t had an experience with anyone like myself. I uplift and build instead of tear down and talk about people. My clients trust me and know that their experience is just that and whatever we discuss stays confident.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
I provide services such as knotless braids, faux locs, spring twists, my signature curly twists, as well as permenant Loc extensions, and natural dreadlock maintenance and repairs. I pride myself in providing a one on one experience for my clients. I book according to time. Each client gets my full attention as well as, a variety of lavish complimentary services that are included. –
I got to where I am today through hard work, determination, lots of practice and not fearing being told no. There are so many things I was told I should not do because everyone else does it. But during this process I learned that not everyone can provide the services I provide…the way I provide them. My clients not only come back because of my craft but they return because of who I am as a person. This was not easy and still is not! But I refuse to give up! Being a single mother I want my children to see my hard work and use that as inspiration to be better than me.
One lesson I learned along the way is that friends come and go. Being an entrepreneur will bring out the worst in people you considered friends because of greed and the idea that you are “in the money” because you make money daily. Relationships have ended because of my work schedule or the insecurity that I made more than the other person. I no longer take this personal as I realize I am walking in my purpose and not everyone is meant to come along for this ride with me. Save your money also, this will help in down times when client bookings aren’t as consistent.
Another lesson I learned was Self-Care is VERY important. Otherwise your body will fall apart. I regularly get massages, see a chiropractor and make appointments to consistently protect my health.
What I want the world to know about my craft and my brand is that I’m not going anywhere anytime soon. I have more to come as I’m consistently learning and growing.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I don’t get out much but if my best friend came to town for a week we would go to any of the Houston museums or aquariums, check out an art show or attend a paint and sip event. Eat out at Taste or the turkey leg hut. –
I would take her to the beach to relax and regroup then hit up pappadeaux because it’s one of our all time favorites.
The rest of the time would be spent at my home catching up, laughing and having a good time over drinks
Who else deserves some credit and recognition?
It’s hard to mention only one person. @hermusestudio, @krismcdred, @thebetterlocs, @freshlocs, & @obeythecrownlocbar all played a HUGE role in who I am as a stylist today. They have all been so patient, understanding and will answer my questions with no hesitation because I invested in them as they have invested in my knowledge. I learned something from each one of these people who have made a significant impact on how I operate and the services I provide.
@itsonly_marc is credit to my photo