We had the good fortune of connecting with Claudia John’s and we’ve shared our conversation below.
Hi Claudia, what was your thought process behind starting your own business?
I wanted to start something where I could still be a homeschool mom while doing something that I enjoyed. I had been interested in cooking decorating since 2016 through YouTube videos and self practice, and by February 2020, I decided to finally give it shot. I developed a schedule where I was able to work on cookies in the evening once all the home and school activities were done for the day. Keeping my independence and individuality was a very strong key factor, however, it has definitely served as a tool of many lessons to my family that I am very grateful for.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I started Claudia’s Treats as an outlet for sharing my cookie journey. I didn’t think it would take off so fast though. I was so excited once people from all over Houston started reaching out more and more. I never could’ve foreseen this since I started my journey right before the pandemic hit, February 2020. I was completely discouraged that my journey was never going to take off because of all the lockdowns and stress going on at that time. I was fortunate and blessed that people kept reaching out regardless, and helped me grow my social following in the process. I learned to never give up hope, and to push through any fears in reaching out for success.
My main goal with every order is for my clients to know that I will always go above and beyond no matter what. Not only do I love to do cookies, but I also love the interaction and satisfaction of every single one of my clients.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
First stop – Whataburger! This is a Texas essential, no visit is complete without q Patty Melt. Next up, family dinner with the best grilled chicken, veggies and a little laughing and hanging out around the dinner table.
No visit to Houston is complete without some smoked BBQ. Plan to drive up Old Town Spring to Corkscrew and come hungry! But come early! There will be a line and it’s because their brisket is delicious.
Of course, if you’re Texas, you need some Tex-Mex. I recommend heading over to Pappasito’s (they’re everywhere!). Their green salada and fajitas are to die for.
If you want to a great view of downtown, definitely head over to Buffalo Bayou Brewery! After a couple cold brews there, you can pop over to Allen Parkway and enjoy the scenery along Eleanor Tinsley Park or enjoy an art installation at Discovery Green in downtown.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I want to start by thanking my husband who has always supported my dreams and ambitions. He always pushes me to never give up, and to never settle. Also, I want to give a shout-out to my children who go along with all the daily craziness that homeschooling and cookie making brings. I want them to empower them, and be a real life example that hard work and dedication yields experiences that can be used for a lifetime.